简报

12 六月 2019

Time to Protect One of Your Most Valuable Assets: Your Brand

All brands are prone to attacks from counterfeiters and other villains and hence need protection. That is the bad news. The good news is that Smartrac's innovative multi-layer brand protection solutions provide comprehensive, scalable and economically feasible protection for virtually any product in any market.

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12 六月 2019

Smartrac Contributes to Fraunhofer Institute’s Research

The Fraunhofer Institute for Cell Therapy and Immunology (IZI) in Leipzig, Germany, uses Smartrac’s INTRACE® SYRINGE implanting system with the smallest glass tag on the market for maximum animal protection.

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23 五月 2019

Future of Packaging

The Future of Packaging special report, published in The Times covers latest business trends in the packaging industry.

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01 四月 2019

Future of Retail

What’s the future of retail? 
Explore latest business trends in a recent report, published in The Times, and learn how NFC and RFID tags make retail and brands smart and add value for customers.

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15 三月 2019

Sneaker Con: Making the “Greatest Sneaker Show” the Most Trusted as Well

Sneaker Con, a series of gatherings for shoe fanatics, brings hundreds of vendors and tens of thousands of people to each of its events held in the US and worldwide. Thanks to Sneaker Con’s NFC-based authentication solution developed in conjunction with Smartrac and Blue Bite, buyers and sellers of the fashionable footwear now benefit from drastically improved counterfeit protection.

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15 三月 2019

Excellent Performance of the EAGLE Tag Confirmed by RFID Lab at Auburn University

RFID tags offer retailers a wealth of benefits that are becoming increasingly important in this highly competitive sector. Retail applications demand excellent performance, reliability and – in many cases – a compact form factor from the applied tags. Smartrac's all-new RAIN RFID EAGLE tags satisfy all these demands.

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15 三月 2019

Enabling Product Digitization at the Point of Manufacture

There’s no question: Brand manufacturers and retailers need to digitize their products if they really want to digitize their businesses. Until recently, the question was how products could be digitized at the point of manufacture, securely, and with ease. Now, the Smart Cosmos Enablement System provides the answer.

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14 三月 2019

Mammut Takes a Brand-New Approach to Customer Experience and Supply Chain Transparency

In January 2019, Mammut became the first outdoor sports brand to use NFC with an experience-based concept behind the technology. With that concept and Smartrac's latest NFC technology, the Swiss company is providing a “Mammut world full of inspiration” to its customers and gaining higher supply chain transparency.

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14 三月 2019

Big New Markets for Small NFC Glass Tags

A new, robust NFC glass tag with one of the smallest form factors in the global marketplace offers embedded tagging to a wide range of new industry segments and applications.

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14 三月 2019

How Pirlo Makes Cans Smart with Smartrac's On-Metal Tags

Equipping metal packages with NFC tags to digitize the products included has been a challenge – technically as well as economically. With more than a little help from Smartrac and its innovative on-metal NFC tags, Austrian metal and plastic packaging specialist Pirlo has found a solution that can and does make cans smart.

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